What To Look For In A Network
Marketing Company |
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So, you’re serious about getting
involved in this industry. Now, what do you look for in a
company? We can sum this up in a few high points:
Physical Address & Contact
Info
On the company website, look for a
physical address, a phone number, names and pictures of the
owners. If a company only has an email address and no phone
number, this could be a clue that you probably don’t want to do
business with them. You can Google a satellite picture of the
size and location of the company office.
Management
Good management is a must in this
business. What is their experience? How many times in the past
year have you heard of a new business opening? We see them every
other day it seems! A lot of these businesses are started with
management that has little to no experience. Businesses with no
experience in their industry have a high failure rate.
Method of Payment
If a company only accepts bank wires, money orders, or checks
and does not accept credit cards (giving you recourse if you
don’t receive – or have problems with – the product or service
you ordered), this probably is not a company you want to do
business with. Honest companies will have a refund policy
clearly stated on their website.
Read the Fine Print
Look for things like “Policies and Procedures”, “Terms of
Agreement”, “Enrollment Agreement”, etc. These are business
contracts, enforceable in a court of law. If you see anything
that makes you uncomfortable, wait… don’t join until you are
SURE what you are reading. It’s also a good idea to look for a
privacy policy to ensure that your name and information won’t be
sold to a third party for other purposes.
Using the Internet to Help You
Go to one of the major search engines and enter the following:
The Company’s name and the word “scam”. Then do the same using
“complaints” and “lawsuits”. Also do a search with the owners
name and the word “scam”, “complaints”, and “lawsuits”. Look for
comments for legitimate complaints and not just comments from
“Anti-MLM Zealots”.
Check to see who registered the website domain of any new
company by going to
www.godaddy.com
Scroll to the bottom of the page and look for the “WhoIs” link.
Look for information that matches what you are seeing on the
company website. Also look at the registration date. Most
legitimate companies take months (and sometimes years) in the
pre-planning stages. As soon as they choose a name for their
company, one of the first steps will be to register that domain
name so that no one else can.
Go to the Better Business Bureau website. Most BBB searches are
free. You want to look for complaints that have NOT been
resolved. If there are more than a couple, it could mean there
problems. Not every complaint the BBB receives is valid, but it
can be a good indicator of how the prospective company handles
their day to day business matters. Be sure to use the Advanced
Search (not the Quick Search).
Integrity
Does the company have it? Do they stand behind their products,
services, and their people? No outrageous claims or
exaggerations. Does their customer service department answer
quickly? Are their products shipped in a timely manner? Are the
commission checks being sent out on time?
Distributor-Driven
Does
the company make it’s decisions with the representative in mind
or the company in mind? Companies that are publicly traded are
sometimes worse than those that are not publicly traded.
Obviously, a publicly traded company has to answer to its share
holders first, not it’s representatives.
Products / Services
The most successful people in network
marketing love their products. It is much easier to “share” a
product that you really do use and enjoy. So you must have good
things to say about your products or services. You must be a
product of your product. Think about this, if you own X brand of
gas station would you drive across the street to by at Y brand?
Of course not!
One thing to keep in mind when
looking at companies is whom will the product appeal to? This is
what is known as your target marketing. Not all products will
appeal to everyone which is one of the reasons our warm market
may not be a candidate for either our products or our business
opportunity.
Training
Is there some type of training
provided either by the company or your upline? This can be as
simple as conference calls, FAQ’s, or tapes, books, etc. Once
you join, there will be a lot to learn – about your products,
your pay plan, and how to build your business. It will be much
easier if there is a system in place to help you learn all about
your new business. Are there sales aids available? If there are,
you’ll want to pick a few to start with.
Does it have a Duplicable
Business System?
This is vitally important, but is
missing in a lot of network marketing companies. Do they leave
it up to you? Look for a company and a team that has a system in
place that you can use from day one in your network marketing
business.
The sky is the limit! |
- It is not uncommon for people
to earn 6 figure incomes when they consistently work the
business for 2-5 years
- More immediate millionaires
have been made in network marketing than in any other
immediate business
- Incredible tax advantages for
having a home based business
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